March 28, 2006

It's Morning In California

California Governor Arnold Schwarzenegger released his first ad of this election cycle. Entitled "Tomorrow", it touts his accomplishments during his shortened first term, namely reducing the budget deficit and cutting the "unfair" car tax. I like the background music. I'm not sure about the busy visuals though. Lots of action that doesn't really mean anything. Overall, it's a good ad. You could insert a voiceover of "It's morning in California" at the beginning and the flow would be the same. Very Reagan-esque.

If you're a political ad junkie like me, click here to view the ad in Windows Media Player.

Posted by Ben at March 28, 2006 12:27 PM